Here's what recent customers are saying about us:
Roni - Thank you for your help! The diamond is beautiful- I love it. As you know, we were hesitant about buying online, but really were discouraged by the high prices at the local retail stores. As you suggested, I did the research about buydiamonddirect.com - checked online reviews and also did check with BBB. I found all positive comments and no complaints with BBB. Still with a bit of anxiety, we ordered the diamond from you. It was (as you told us on the phone) just gorgeous! The price was so far below retail, we could have never gotten this quality or size for the price. Thank you so much! I would not hesitate to buy from you again. gwen

Gwen Oct 2008
Roni, I received the stones this morning. I cannot tell you how absolutely beautiful they are. You took very good care of me and I appreciate it. I look forward to doing business with you in the future. I have an appointment with a local jeweler today to get the stones mounted. Thank you again!

Denny Nov 2008
Thursday 11/2008 Roni, It was a sincere pleasure doing business with you. The diamond you helped me find is absolutely beautiful! I couldn't be happier with it. I appreciate your honesty and advice when it came to finding the right stone. I spent months researching diamonds and spent a considerable amount of time talking with other diamond dealers, many of whom were retailers and selling very low quality diamonds at outrageous prices. Talking with you I got to find you were honest and a professional in every way. I was quite nervous about purchasing a diamond over the internet. It turned out to be a very positive experience, Thanks to you! I received a beautiful diamond at a great price. Your customer service was outstanding, and my diamond arrived carefully packaged the very next day after it was ordered. You even called to make sure I received the diamond and to make sure I was happy with it. Thank you for making this such a good experience and for getting me such a beautiful diamond. I'd strongly recommend you to anyone seeking a great deal on quality diamonds and tell them that you are extreamly trustworthy and will make their experience just as positive as mine has been. Again, Thank you!! JKJoy

JKJoy Nov 2008
Dec 13, 2008. Just received my ring. I have searched through a lot of different retail jewelers in Chicago as well as on-line and came across buydiamonddirect.com. The prices here were significantly lower than anything somewhere else. However the price is only half the story until I met a gentleman Ron.I was surprised by the fact that being a deep discount on-line store he actually took a lot of his time to explain various aspects of diamonds and the business in general - I have learned a lot from him. He went out of his way to make sure I was happy with my purchase,I even have bought a ring from a different web site which he graciously set for me at no extra cost. If that was not enough he overnighted the package for me knowing that I have only a few days before I go on my vacation where I am planning to propose to hopefully my "wife to be" again at no extra cost. The ring is exquisite and I am extremely happy with the whole experience! I would not hesitate to go back or send my friends to this place. Thank you again Gene

Gene Shmuts Dec 2008
Friday, December 19th, 2008. This experience was amazing. I searched Buydiamonddirect.com and found a diamond that I was interested in. I sent a request to see the certification for that diamond. Roni called me back and asked me what I was looking for. Having done my own research on diamonds (more in depth than just the 4 cís), I explained the parameters for which I was looking. He then gave me some additional information. This information really helped my search for the perfect (for me) diamond. He did not try to get me to buy something I didnít want. Nor did he try to get me to spend any more than what I wanted. He actually told me that there was no reason, one diamond in particular, was priced so high and recommended finding a similar one at a cheaper price. He made sure we stayed within my budget and NEVER ONCE suggested otherwise. I was in control the entire time with Roni helping me the whole way. We (I say we, because I felt that he was truly part of my journey) finally found one after about 2-3 weeks. It took that long because I was taking my time in considering each stone. When I finally chose a stone and a setting, I could hardly wait to see the result. Everything was done and received in my hands within 5 days. The diamond looked gorgeous and the setting is fantastic. Roni was like having my very own diamond expert searching with me. Roni made this transaction a fantastic experience. I read the testimonials and now I can attest to the fact that Roni from Buydiamonddirect.com is everything you could ask for in your search for that special stone. Thanks again, Roni. I never thought that the ring would be exactly like I had pictured in my mind. The ring is beautiful and exactly how I imagined it would be! My future wife will have a wonderful Christmas, thanks to all your help. Happy Holidays.

Allen Parker Dec 2008
I read these testimonals about Buydiamondirect and was a wondering if this site and the owner Roni were for real.Well, today after receiving my diamond, I can tell you that Roni is for real and if you want to save over 70% just give Roni a call. After talking with Roni over two months ago and doing a tremendous amount of my own research and retail shopping, I kept coming back to buydiamonddirect. Roni is truely an excellant salesman. He never pushes, tries to over or up sell and he has the patience of a saint. He would spend all of the time that was required to make sure that I was making the correct choice in purchasing a beautiful diamond. My advice to anyone looking to buy a diamond is to talk with Roni first, then go to a retail store to look at the different grades available, research the four C's and than find a diamond on roni's site or on the internet and have him coach you through diamond's qualities and then buy it from Roni, you will not be dissapointed. Thanks again Roni for making a difficult choice one of the most easy and satisfying buying decisions that I ever made.

Gary Loudermilk Dec 2008
Hello I finally had my stone set by a local jeweler and you can tell it is a E color and excellent cut , especially under the sunlight . so much fire .Ronnie was very helpful with comparing diamonds for me . thanks Marie

Marie Dec 2007
Looking for the perfect diamond isnít easy. I have literally spent months pricing out and looking for that perfect diamond to fit my budget and my needs. Roni immediately put me at ease. His professionalism and experience was certainly appreciated. I never felt obligated or rushed into any purchase. Roni actually took time to speak to me rather than make a quick sale and push me aside. When I received the package in the mail, I was thrilled. You can tell a lot about the quality of a company about the way they package and present their product. I recommend buydiamonddirect to anyone who has been searching for that perfect diamond and price and has not been able to find it. I am beyond pleased and satisfied with their service and quality. If this was any indication in how they have done business for 40 years, I am confident that they will be around for another 40. Thank you Roni for your time, professionalism and service.

Ethyn Brodeur Dec 2007
Ron, Thank you for all of your help and patience. You provided courteous and prompt service, making my diamond purchase a wonderful experience. Your insight and knowledge helped me pick out the perfect diamond at a great price. I could not be happier with the diamond, and I know she will love it. Thanks again.

Michael Mullen Feb 2008
I couldn't be happier with my experience at Buy Diamond Direct. I researched high and low for the best ring at the best price and ultimately found it right in my backyard. Their combination of Internet presence and a brick and mortar store was tremendous. Roni went out of his way for me throughout the entire process. I didn't find better prices anywhere. And I have been hearing non-stop comments about how flawless the diamond is. I will definitely be buying my wedding bands at Buy Diamond Direct and have already spread the word to my friends.

Michael Schein Feb 2008
Feb 2008 Roni is great! I wanted a yellow diamond and had a tight budget. He found me the best diamond i could have ever wanted without going over budget. He was very patient and explained everything to me. This was my first time to buy a diamond so i was very nevous, especially buying online, but Roni went above and beyond all of my expectations! I love my yellow diamond! Thanks again and again, Julie & Rommel

Julie Feb 2008
Ron, thanks for your assist on finding the perfect diamond for the perfect price. Buy Diamond Direct saved me thousands. If you are looking for a perfect diamond, I suggest that you buy it from Ron. A diamond like the one I brought from Ron, can easily go for 3 to 4 times the price at a jewelry store. You will get your diamond with all the proper documentation with the appraisal value of your diamond. When I took my diamond to the jeweler to be set, she informed that I had a nice clean, pretty stone, but she was very amazed at the price I paid. I will buy from Buy Diamond Direct again. Roni, thanks again you made looking for a diamond fun and exciting.

Tim Mar 2008
Ron is an honest man. I searched a dozen online jewelers and a dozen local ones and finally found the perfect diamond through Ron. His price was unbeatable and I sincerely appreciated his patience and honesty in assisting me. I bought a GIA, G, VS1 and everything was spot on. I would definitely buy from him again and recommend him to my friends.

Kenny Apr 2008
If you are reading this, it is really your lucky day. Please learn from all of my experience. You can stop looking for a place to buy your diamond. You will not find a better price (I looked), service, or advice. You donít need to be nervous about buying online with this company; it is the top of the line. They will go out of the way to meet your needs and exceed your expectations. They know their stuff and I have complete confidence in them. As a side note - If youíre looking for a true custom setting/mounting please contact me at wendytropical@yahoo.com. I will help you save time and money with all the months of many heartaches I went through. I learned not everyone has the talent to make something from a picture or drawing the way you envisioned it. I was also very pleased to look at all of the pre-made settings available with Buy Diamond Direct so, check with them first to see if they have what youíre looking for. Now, I have that precious treasure giving me a wonderful lasting memory and itís absolutely gorgeous. Thanks & Many Happy Blessings, Wendy

Wendy Carlson May 2008
Excellent service and an excellent diamond. I have always been hesitant to purchase diamonds over the internet, since it always seemed like buying a lottery ticket. I couldn't be more pleased with my purchase! Thanks Ron!

Kevin P. Jun 2008