Here's what recent customers are saying about us:
What an amazing guy! Roni not only guided me through the process of finding the perfect diamond, but also made sure I was aware of anything that might not work perfectly. I will be telling friends and family about BDD for years to come! Amazing ring. Amazing Price. Amazing Guy!

Christopher Walker Oct 2010
Roni is amazing. He not only helped me find the perfect diamond, but he helped find the matching side stones and even had it put on a custom casting. He was able to explain what to look for in diamonds beyond just the 4 C's. Roni is very easy to reach over the phone or email. In under 3 weeks of first contacting Roni I had the completed ring in my possession and it looks beautiful! Definitely would recommend him to anyone who wants a laid back honest diamond dealer/jeweler.

Steve Sep 2010
Ron is the man. He worked with me for as long as it took. After searching for months, I was finally ready to give up and say I couldn't afford the stone she wanted. Then I called BD Direct and worked with Ron. I had concerns about ordering over the internet, but Ron thoroughly explained each step and made me feel comfortable. It was rewarding when I went to get my diamond appraised. Thanks Ron!

Bryan Aug 2010
When my wife and I were married, I worked with a NY diamond broker with the result of a beautiful ring. Recently, this ring was stolen and I despaired of finding a replacement at anywhere near what I had paid 11 yrs ago. Then I found Ron. He helped us design the same arrangement but with even better stones than before . . . at just a small increase in the original cost. Ron was great to work with and eased the normal fears of buying over the internet from someone you have not physically met with the opportunity to see the stones first hand. Couldn't have asked for a better experience and my wife is more than thrilled with the result. Thanks you so much. Dan

Daniel Lindsey Aug 2010
We loved the service and the appraisal confirmed that we made a good choice of companies.

Robert Zani Jul 2010
Shopping for an engagement ring? This is the place to buy it. I shopped around at many different jewelers including retail establishments, but none could compare to this one. They are wholesalers with a huge selection of diamonds and rings for any budget, at unmatched prices! Why pay retail when you can get a bigger and better certified diamond for the same price? Whether you are looking for 1 carat or 10 carats, they will find you the right diamond for you. And their ring selection is unmatched as well! But most important for me was the personal and friendly service that I received. When buying a diamond, price is only 50% of the equation: trust and service is the other 50%. Expect the most personal service at this company!! Both Dan and Ron are very knowledgeable and will not only try to get you the best deal, but give you the personal service you should expect from a jeweler that will keep you coming back for years to come. Feel free to use me as a reference: I am a very satisfied customer.

Yaniv Jul 2010
I have never in my life come across a person with such compassion, honesty, and integrity when it comes to diamond buying.....until I met Roni!!! From the first minute we spoke to the completion of my "dream ring", he was dedicated to EXCEEDING my highest expectations!! His prices cannot be touched by anyone in the industry, but that is just the beginning!! His attention to detail and commitment to assuring his customer the highest quality possible cannot be ignored. DO NOT WASTE your time anywhere else!! I spent 3 months searching every diamond dealer in the world before I found Roni at Buy Diamond Direct and only regret I did not find him sooner. I am a customer who has never bought over the internet in my life but Roni at BDD is a miracle!! Please know that BDD has exceeded my expectations in quality, price, commitment, service, dedication, amd most of all integrity!!! I will NEVER shop anywhere else!!!!

Tracie Jun 2010
Buying at BDD is going to be one of the best deals you may get on a diamond. The price is great, the assistance from Ron will give you the confidence that you are doing the right thing. You won't regret... I'll recommend/convince my friends to buy here.

Ricardo May 2010
I recently purchased a diamond from Roni. I ended up getting a beautiful stone. I was apprehensive about buying a stone over the internet and the phone, but everything went perfect! My fiance loves the ring! Thanks Again!

Dan May 2010
Fantastic! Roni and Danny are professional, knowledgeable, conversational and completely trustworthy. We were very skeptical to wire money to a bank account with a business we had never dealt with before and happened upon over the internet. But thank goodness, in this day and age, we stumbled across an extremely reliable and honest company. Roni and Danny were extremely informative and communicative. The diamond we purchased is exactly what we were looking for for much less. Other jewelers quoted us twice of what we ended up paying with buydiamonddirect.com. The moment the money was wired to their bank, our diamond was shipped securely. I am extremely satisfied with the diamond. I highly recommend this company. I have already told all of my friends, and I am spreading the word and their business cards! Thank you.

Carolyn Moore Apr 2010
Working with Buy Diamond Direct/Ron was a pleasure. He was very helpful and helped me get the perfect diamonds for the ring that I bought somewhere else. I spent over 20k and was never worried about losing my money. I sent Ron the ring I wanted the diamonds mounted in and he did it and it looked GREAT! I am very happy with my experience and will be doing all my diamond purchases through Buy Diamond Direct! Also I had the the ring and diamonds appraised for the replacement value for my insurance and it appraised for 5k more than I paid so be comfortable knowing your getting the BEST DEAL POSSIBLE with Buy Diamond Direct! Thanks Again Ron! Sean

sean Apr 2010
Ok let me start off with saying I live in New York, also known as the diamond district of the world. I was searching for a diamond for approximately a month and couldnít find the diamond specifications for the budget I had. I got frustrated and turned to the internet when I came across Buy Diamond Direct. I was skeptical of purchasing something of that value with out first seeing it just like all the other testimonials listed here. Roni explained to me the differences GIA and EGL ratings. He spent very long with me on the phone (on more then one occasion) and never became pushy. All in all I was able to get the diamond specifications I was looking for within my budget that was $3000 dollars cheaper then all my local stores. Roni was more like a friend and we agreed to get together next time Iím in Miami. Thank you again, now I just hope my marriage goes as well.

wayne Apr 2010
My husband and I were looking to upsize the diamond in the ring I've had for many years. We did a lot of internet research, and I looked in several jewelry stores to get a feel for the size that I felt comfortable with. The stores and salespeople can not compare with dealing with Ron. I called him so many times, just to discuss what I was thinking about doing and to get his opinion on the differece between GIA and others, in terms of how they grade diamonds. He was always most patient, not at all pushy and kept telling me that he would be happy to bring in whatever diamond I wanted to see. I told him that I wanted to drive over and see the diamond when it arrived, so when I finally found the one I think I wanted, I went over, met with Ron and Denny and looked at the diamond. I decided it was perfect for me, so we went ahead and arranged for the wire transfer. I then had the diamond set in my original ring, which Ron arranged for me, and had my old diamond put into a pendant. The entire experience was very professional. I would recommend this interenet company any day, to anyone looking for diamonds. Their pricing beats all the other internet companies, and Ron and Denny have been in the business for a long time and know what they are talking about. Thanks again for getting me an absolutely gorgeous diamond! We enjoyed meeting you both and will certainly tell everyone to deal with your company! Cynthia, April 2010

Cynthia Apr 2010
WOW What a wonderful experience. From the very beginning Ron treated me as like I was his only and most important customer! I spent hours with Ron getting educated and going over the pros and cons of different diamond options. He did this for me without even knowing if I was going to use him as my diamond jeweler. But of course I did!!!! For all of you who are worried about buying a diamond from an online jeweler, let me put your fears to rest. The process went as smooth as could be with no stress or worry. I am very happy with my diamond, ad will gladly do business with Ron anytime!!!

Junior Mar 2010
I did a lot of shopping online and right before I decided to buy a diamond from an online wholesaler , I found the same diamond on buydiamonddirect for 200 dollars cheaper ( same GIA certificate) diamond was great exactly as ron described it , well cut , very brilliant, and every jewelery store I went to charges at LEAST double the price for the same diamond. I am truly amazed. Ron is very professional and made my purchase online a peace of cake, I felt like he is a friend more than a seller, I would definitely buy again from here, and I would take his advice on any diamond question

Ed Hassan Mar 2010