Here's what recent customers are saying about us:
Wonderfully easy to work with. It felt like I was conducting business with someone that was actually a friend. I was skeptical of buying online but will highly recommend that process and this site specifically!

Jason Mar 2010
Absolutely love these guys! Ron was not only very helpful, but also very polite and professional! He was able to help narrow down my choices and offered excellent service. Everything we discussed was exact and on point. I recommend to everyone going through the process of buying diamonds to go buy diamnond direct. My fiancee has the most gorgeous ring ever! Thank you so much Ron and friends!

Edward Morgan Jr. Mar 2010
Roni- words cannot express the gratitude we have for the attention and consideration you provided to us with our diamond purchase. Kudos to you and Dani for the passion you have for customer service. You far exceeded our expectations - Thank you so very much!

Carmen & Steve Feb 2010
I bought a diamond in Buy Diamond Direct and was a great experience. They have met all my expectations, They are very honest, and they are very patient with the customers besides are very responsibles. Thank you so muchhhhhh.

martha Feb 2010
On Feb 3 2010, I purchased a ring for my wife and she was really happy with it. I was searching on the web and different stores to find the right ring for my wife until I found buydiamondsdirect.com. Ron is a really good salesman and he really works with you on what you want to buy, he goes out of his way to ensure that you get what you want. I also did some researching before talking to Ron on BBB, and they have an A+ rating. Both Dan and Ron really helped me alot in finding the right ring for my wife and I really appreciate the hard work and dedication. I would not hesitate to refer anyone looking for any type of diamonds. Thanks Ron and Dan for your help.

Ramiro Fejeran Feb 2010
I purchased a diamond from Ron earlier this week and received the stone with in 2 days of my order. As with most of the previous posts, I was a little concerned with wiring the money. However, after doing my own research and speaking with Ron directly I decided to move forward with my purchase. I am happy to say that the experience far exceeded my expectations. Ron has provided outstanding customer service; far better than any of the jewelers I initially dealt with. I am happy to recommend Ron to any of my friends and will do so in the future. Thank you Ron for all your help!

Chris L Feb 2010
I just received a 1.5 carat diamond that was purchased from Roni. Just like all of the other comments on here I was nervous about wiring so much money without seeing the diamond first. Roni is such a pleasure to deal with and is always there to answer any questions and help you find the perfect diamond. When I opened up the package my heart was pounding until I saw the diamond that just blew me away. I would recommend this site to anyone that is in the market for diamonds and I am available as a reference if needed for anyone. THANKS AGAIN RONI.....

Damien J Jan 2010
I just received an absolutely gorgeous diamond after discussing options with Ron. He is very patient and very knowledgeable and it was a pleasure working with him. I was very nervous about wiring so much money without seeing the stone but it is even prettier than I thought it would be.Thank you so much Ron for your patience with my dithering, you made it a lot of fun.May your business profit and grow!!! Susan Seattle, Wa 2009

susan Dec 2009
Working with Roni has been an absolute delight! I was initially a little hesitant to conduct such a significant transaction over the internet, “sight unseen”, but after speaking with Roni, reviewing his A+ rating from the BBB, and reading other testimonials, I decided it was a safe move. BOY, was I in for a treat! We found an absolutely amazing AGS stone at a simply unbeatable price on the site. Roni even offered to help us find a custom-sized setting, set the stone for us, and shipped the ring out in only a few days. We had the ring independently appraised by an AGS certified gemologist, who commented that the ring was even better than it was rated and appraised it at almost twice the value we paid. Roni is so pleasant and easy to work with, I truly enjoyed our experience and would recommend buydiamonddirect.com to ANYONE looking for a great deal on a beautiful diamond! – Sincerely, Kevin

Kevin Paulin Dec 2009
I really have to thank Ron for helping me pick out the right diamond and also getting in detail about everything I should know about selecting a diamond. I heard about this company after my friend purchase a 2 carat diamond from them... I was skeptical at first when he told me he was wiring a large sum of money to someone in the east coast that he hasn't even met in person! But in fact, when I got in touch with Ron regarding my diamond, I could tell that he was really a honest guy and knew I’ll be well taken care of! I will definitely recommend Ron to any of my friends looking for a diamond and I hope to purchase another one in the future for my wedding anniversary.

Darren Lee Nov 2009
If you are looking to buy a diamond then you managed to find the BEST place! I spent numerous months searching and comparing both local and online dealers to find the right diamond I was looking for. I was in the market for a Heart diamond which isn’t the most popular or easy diamond to buy from their paper specs. Roni helped me pick out the right one. In addition to that he got it to me in NO time and really helped me out with getting it shipped quickly due to my time constraints. Roni is the real deal, I know it is tough to send large amounts of money to internet websites but don’t worry this is not some Nigeria wire money scheme, just great diamonds at amazing prices. Thanks Again Roni! David

David Nov 2009
The comments you read here are correct. They say it all. I was skeptical, but comparing the prices to our local retail stores, they were about half, so I kept on being interested. Roni really educated me, along with a local GIA appraiser. The two of them agreed on their comments 100%. I ended up buying a 2.25 ct diamond for my wife for our 50th Anniversary. I decided to trust Roni by not putting it on a credit card (saving me big money) after I pulled up their PERFECT rating from the BBB! The jeweler who set the diamond in the setting we bought locally confirmed the diamond to the GIA certificate that came with it.His service was supurb. I transferred money one day, and the diamond arrived the next morning. This store is for real and very trust worthy. Check with the BBB. It made me feel MUCH better! Enjoy your new diamond from Roni!

Al & Le Ann Oct 2009
Don't let the internet scare you into buying a diamond half the quality and twice the price from a local dealer! This site has the absolute Best service and prices anywhere! I did a lot of shoppong around only to find this is exactly what I was looking for. Our local jewelry store tried to sell us a "graded gemstone" half the size and quality from the diamond we found here PLUS this diamond came certified and appraised! Of course we had lots of questions and some fear about purchasing online but Ron took such great care of us from the start. He explained that not one complaint has been made to the better business bureau in over 30 years of buisness and he answered all our questions. He listened to what we wanted and helped us find a diamond that FAR surpassed my expectations. My ring came out so much better than I expected and I know it's because we trusted Ron to do what he does best! The man is honest, straight-forward and he knows diamonds! I'm so pleased we shopped here and have already referred friends and relatives without a second thought. This is the ONLY place to shop for diamonds! By the way, I was one of those people who questioned if the testimonials were real- they are, and I'm a real person who never thought they would be so super impressed that they would write a testimonial- but I did, and you will too.

Traci Sep 2009
I was reluctant to wire transfer money instead of using a credit card to buy diamond from a stranger. But I got my diamond next morning after they received the payment. I have got a professional opinion from a jeweler, and the diamond looks great. I will recommend them.

Shuming Zhang Sep 2009
Like everyone else I was a little leery wiring so much money to a perfect stranger & wondering if my money would be lost forever. Roni was always there when I called & he & Danny made me feel so comfortable with the purchase of my son's fiance's diamond engagement ring. The ring was absolutely beautiful. I brought the ring to an independent GIA certified gemologist & he confirmed that my son got a fantastic diamond for a fantastic price. I will recommend Roni & Danny to all of my friends & co-workers. Thanks Roni!

Priscilla Sep 2009